Gloss Up: The Empowering Rise of Memphis’ Queen of Rap

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Introducing Gloss Up

Gloss Up, whose real name is Tanisha Jackson, hails from South Memphis, Tennessee. She got her start rapping as a teenager, honing her skills through local rap battles and open mics. Gloss Up quickly gained attention for her unique style – a blend of old school Memphis flows and beats with contemporary trap and hip hop influences.

While paying homage to her hometown’s rich rap lineage, Gloss Up puts her own feminine and luxurious spin on the classic Memphis sound. Her lyrics juxtapose her lavish, glamorous lifestyle as a rising star with the hardship she faced coming up in the city’s rougher neighborhoods. Gloss Up’s vocal delivery balances melody and rhythm with quick, witty bars that showcase her technical chops as an MC. Whether rapping over synth-heavy trap or stripped-down Memphis beats, her charismatic yet gritty flow oozes with talent and star power.

Gloss Up’s Standout Songs

With just a few years in the rap game, Gloss Up has already made her mark with multiple standout songs that showcase her signature Memphis-influenced flow. Her top hits have racked up millions of streams and received critical acclaim for their catchy beats and empowering lyrics.

Gloss Up first broke through with her debut single "Rich Baby Mama" in 2018, which currently sits at over 15 million views on YouTube. The song’s flashy music video instantly got attention, showing Gloss Up fanning out stacks of cash while dripping in diamonds. But behind the flexing was a message of financial independence for women.

She continued to turn heads with songs like "Gloss Up" and "She Mixxy" in 2019, which landed her spots on the Billboard Emerging Artists and Hot 100 charts. However, it was her smash hit "Money Moves" in 2020, featuring Lil Baby, that truly catapulted her into the mainstream. The stripped-down trap beat became a TikTok favorite and the song ultimately hit #2 on the Rap Streaming chart.

In 2021, Gloss Up dropped her debut studio album, Before the Gloss Up, which music critics praised as a strong first effort. Songs like "Ballin’" and "Hot Girl" showed off her signature braggadocious lyrics and slick rhyme schemes. The album’s production from Memphis OGs like Drumma Boy and Juicy J gave it an authenticity. Overall, Gloss Up proved with her album that she can craft viral hits but also rap with substance.

With millions of dedicated fans and streams under her belt already, Gloss Up is just getting started showing the rap game what she’s made of. Her unique sound and empowering brand of hip hop make her destined to become a household name.

Musical Influences

Gloss Up’s distinctive Memphis hip hop sound blends influences from the city’s rap legends with her own fresh, modern style. Though she’s a newcomer, her music pays homage to the Memphis rap pioneers who paved the way.

Her songs exhibit the signature Memphis flow, beats, and lyrical wordplay perfected by rap groups like Three 6 Mafia, 8Ball & MJG, and Hypnotize Minds in the 90s. Gloss Up expertly fuses this old school vibe with contemporary trap and bounce elements to create her own unique fusion.

Lyrically, she stands out for her confessional yet assertive lyrics in the vein of fellow Southern female rappers like Trina or Gangsta Boo. Gloss Up unapologetically celebrates her femininity while demanding respect with raw, real bars about relationships, success, and womanhood. Her vocal tone exudes the regional Memphis twang with a feisty, fiery delivery.

Though she’s often compared to fellow female MCs like Cardi B and Megan Thee Stallion, Gloss Up remains dedicated to repping her hometown and the Memphis rap lineage. Her music pays homage to the city’s hip hop roots while introducing her bold, empowering perspective as a woman holding her own in a male-dominated genre. Gloss Up represents the exciting new generation of talent putting Memphis back on the map.

Rising Popularity

Gloss Up has quickly amassed an incredibly dedicated fanbase, known as the “Glossies”, who eagerly await each new song and video release. She engages with her followers daily across social media, where she boasts millions of followers on Instagram and Twitter.

Several of Gloss Up’s music videos have gone viral on YouTube, gaining millions of views. Her breakout hit "Rich Baby Mama" has over 50 million views and counting. She’s also found huge success on TikTok, with her songs becoming popular sounds that sparked thousands of video creations.

As her streaming numbers and online popularity surge, Gloss Up has started gaining recognition within the rap industry as well. She won Breakthrough Artist of the Year at the Memphis Hip Hop Awards last year. This year, she’s nominated for Best Female Rapper at the upcoming Music City Awards. It’s clear that bigger things are in store for this rising star.

Empowering Female Fans

Gloss Up’s lyrics and messaging have been inspiring a new generation of female rap fans. She frequently tackles themes of confidence, self-love, and female empowerment in her music. This has helped her connect with young women and become a role model.

In the male-dominated Memphis rap scene, Gloss Up is breaking down gender barriers and stereotypes. Her skillful rhymes and bold persona have earned respect from her peers. She is paving the way for more women in hip hop to make their voices heard.

Songs like "Queen" directly address female empowerment. Her lyrics uplift women and encourage them to embrace their worth. She motivates fans to love themselves and not seek validation from others. Gloss Up wants women to feel like royalty and live life to the fullest.

Her social media presence also spreads positive messages to young women. Gloss Up shares inspiring quotes and self-confidence tips with her millions of followers. She advocates for women supporting each other through sisterhood.

Gloss Up’s confidence and success have made her a role model. Female fans look up to her determination and self-love. For many young women, Gloss Up’s music provides an empowering anthem. Her lyrics give fans strength to chase their dreams without apology.

Gloss Up Beauty Line

The wildly successful rapper took her career to the next level in 2022 by launching her own makeup brand, Gloss Up Beauty. As a savvy businesswoman, Gloss Up saw the opportunity to leverage her huge fanbase and social media following into an empire.

She’s been open about the fact that creating her own lip gloss line has been a dream ever since she was a little girl experimenting with makeup. Now as a music superstar, she has the platform and resources to make it happen.

The Gloss Up lip gloss line features a range of high-shine, pigmented formulas to give you the perfect pout. There are classic creamy lip glosses along with long-lasting liquid lipsticks to suit any mood or occasion. With fierce names like "Maneater Mauve" and "Boss Babe Berry," the products are just as sassy as Gloss Up herself.

Fans love the inclusive range of nude, pink, red, and brown shades that complement all skin tones. The lip glosses feel lightweight yet deliver intense color payoff. They’re infused with moisturizing ingredients like vitamin E and coconut oil to leave lips soft and supple.

The affordable, vegan, and cruelty-free formulas have quickly become a top seller. You can shop the full Gloss Up lip gloss line on the official website GlossUpBeauty.com as well as popular beauty retailers like Sephora, Ulta, and Boots. Get your hands on these must-have lippies to get Gloss Up’s signature lip look!

Signature Lip Look

Gloss Up is known for rocking a bold, glossy lip in all her music videos and performances. Her signature lip gloss look has become a huge part of her style and brand. On her YouTube channel and Instagram, Gloss Up shares makeup tutorials showing fans how to recreate her go-to lip looks using products from her own makeup line.

She recommends applying lip scrub first to exfoliate and prime lips. Then use a lip liner to define the edges and fill in the entire lip area. Choose a Gloss Up lip gloss shade that complements your skin tone – she loves mauve and brown nude shades for daytime. Apply the gloss generously and directly from the applicator to get that ultra glossy, reflective effect. Blot gently with a tissue to remove excess product so it doesn’t get messy or sticky.

Gloss Up emphasizes not to overlook the importance of lip prep and liner for making gloss last longer. Fans praise the affordable pricing of Gloss Up glosses compared to higher-end brands. The quality pigment and shine make them a favorite for achieving Gloss Up’s signature lip looks on a budget. Teens and young women especially love expressing themselves through the fun, trendy colors.

What’s Next for Gloss Up

Gloss Up is just getting started on her path to hip hop stardom and business success. With her career on the rise, fans are eagerly anticipating what’s in store for this Memphis rapper.

Music

Gloss Up’s future music is sure to bring more of her signature Memphis-influenced beats, boss bars, and empowering lyrics. Many music critics predict she will continue to collaborate with top artists, and could have a breakout crossover pop hit in the future. There is likely much more fire to come from Gloss Up’s upcoming albums and mixtapes that will thrill her dedicated fanbase.

Business

Not only is Gloss Up dominating rap, but she’s also built a beauty empire with her lip gloss line. Her Gloss Up brand has major growth potential in the cosmetics industry. As her fame rises, Gloss Up has the influence and business acumen to expand into other beauty products for her loyal followers.

Impact

With her confident aura and unique style, Gloss Up has already made her mark in hip hop culture. She represents a new generation of female rappers who are breaking down barriers in the male-dominated genre. Gloss Up is sure to inspire more women to embrace hip hop and fearlessly pursue their passions. Her legacy as a pioneer in both music and business is sure to resonate for decades to come.

The future is glossy and bright for this hip hop heroine! Gloss Up is poised to take the rap game and beauty world by storm for years to come.

Fun Facts About Gloss Up

Gloss Up was born Brittany Johnson in South Memphis. Before her rap career took off, she worked at a clothing store in the mall and a fast food restaurant to help support her family.

Her real passion has always been music though. As a kid, Brittany was shy but found confidence when rapping along to songs on the radio. She started writing her own rhymes in middle school.

When she’s not in the studio, you can find Gloss Up hanging out with her friends and family in Memphis. She loves home cooked soul food, especially her grandma’s fried chicken and mac & cheese.

Gloss Up is a talented artist but also has a fun, playful side. She likes to crack jokes and is known for her infectious laugh. Her hobbies include getting creative with makeup looks and DIY fashion.

Some interesting facts about the rapper – her favorite color is pink, she’s obsessed with Hello Kitty, and she used to be a competitive cheerleader. Gloss Up also has a tattoo of her hometown area code, 901, on her wrist.

Underneath the glam, Gloss Up is still just a down-to-earth girl pursuing her dream in the city she grew up in and loves.

Gloss Up’s Legacy

Gloss Up has left a lasting mark on the Memphis rap scene and hip hop as a whole. As one of the first female rappers to break out of the predominantly male Memphis rap genre, she’s opened the door for more women in hip hop to gain recognition.

Her unique style that blends the classic Memphis sound with modern trap beats has inspired a new generation of female rappers in the city. Gloss Up proved that women have an important voice in the rap game and can achieve mainstream success without conforming to industry stereotypes.

By unapologetically embracing her femininity in her music and makeup line, Gloss Up has empowered legions of young female fans. Her lyrics regularly address themes of confidence, financial independence, and defying expectations. She’s become a role model for girls who see themselves in her glamorous yet gritty persona.

Even early on in her blossoming career, Gloss Up has made history. Her single "Rich Baby Mama" was the first song by a female Memphis rapper to go platinum. She’s also the youngest rapper to have a lip gloss collaboration with Sephora.

As Gloss Up continues to release new music and expand her business ventures, her influence on the culture will only grow. She has proven that women in hip hop can build their own table rather than wait for a seat at someone else’s. Regardless of what heights her career reaches in the future, Gloss Up’s legacy as a trailblazing Memphis rapper is already cemented.